Astrotourism and Conservation

Dark skies are not only a scientific resource, but a social, cultural, environmental, and economic asset. They are living heritage –  essential to ecosystems, deeply woven into cultural identities, and increasingly recognised as catalysts for sustainable livelihoods through responsible tourism.

Artificial light at night continues to increase globally, washing out the stars and disrupting natural systems. Light pollution affects astronomy, but it also impacts wildlife behaviour, human health, energy use, and cultural traditions tied to the sky. Dark sky conservation therefore goes far beyond protecting telescopes – it is about restoring balance between people, place, and planet.

Astrotourism – travel centred on experiencing the night sky – offers a powerful response. When communities protect their darkness, they create destinations rooted in authenticity, environmental care, and cultural storytelling.

Through the Astrotourism Flagship Project, the OAD promotes responsible, community-led night sky tourism that strengthens local economies while safeguarding environmental and cultural heritage. The flagship builds capacity, fosters partnerships, and supports locally grounded initiatives where astronomy becomes a development tool.

Astrotourism, when designed thoughtfully, can:

  • Create income streams in rural and under-resourced regions
  • Encourage responsible lighting and energy efficiency
  • Preserve Indigenous and local sky knowledge
  • Inspire science engagement and environmental awareness

It reframes darkness not as an absence, but as an asset.

An example from the 2025 OAD funded projects is LuNaR (Look Up Now and Reconnect): Astrotourism for Economic, Cultural and Environmental Development in Coahuila & Campeche, Mexico.

LuNaR works with communities in Coahuila – including Saltillo, Arteaga and Cuatro Ciénegas – and in Campeche to reconnect people with their night skies while building sustainable tourism pathways. Led by partners including Museo del Desierto (MUDE), the project combines:

  • Community-based astrotourism planning
  • Capacity building for local guides and tourism operators
  • Awareness raising around light pollution and responsible lighting
  • Cultural activation through exhibitions and storytelling
  • Environmental conservation messaging

The project recognises that Mexico’s dark skies are not only ecologically significant, but culturally meaningful and economically promising. By centering the night sky in local identity, LuNaR demonstrates how conservation and livelihood creation can move forward together. It reflects the OAD’s broader philosophy: astronomy is not isolated from society – it is embedded within it.

For our upcoming Full Moon Mashup discussion, we will deepen this conversation with a global perspective. We are honoured to welcome Sara Schacht, Director of Care for Big Bear at Care for Big Bear, the sustainable tourism organisation of Big Bear Lake.

As we gather under this month’s Full Moon Mashup, we are reminded that the Moon shines brightest when surrounded by darkness. Likewise, communities shine brightest when their natural and cultural resources are protected and valued.